Don’t miss out! See your #strengthie projected in NYC

Don’t miss out! See your #strengthie projected in NYC

Malala’s done it. Moms, dads, babies, ballerinas, and musicians have done it, too. So many people are taking a #strengthie—those powerful pics that show solidarity for girls and women everywhere—as part of our Poverty is Sexist campaign.

And when the world’s biggest decision-makers head to NYC next week, we want them to see these strengthies in a way they can’t miss, so they know we expect them to act.

Wondering what it will look like? Here’s a sneak peek of the projection on the Hudson Hotel, just off of Columbus Circle. Take a look – and then send in your own strengthie to get added to the display.rsz_hudson_hotel_strengthie1

Here’s all you need to do to be included:

  1. Strike the strengthie pose and post it on social media using #strengthie.
  2. Share it. Tell your friends and family not to miss this chance.
  3. Get ready for the projection to go live on Sept. 27th and 28th.

Ready to show world leaders—and all of NYC—that you’re ready to stand up for girls and women? Rock that #strengthie right now!

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