Why Jamie Oliver wants you to join the global food revolution


Join the fight against Extreme Poverty

I wanted to take some time to write to you about something close to my heart – food.  But it’s not just close to my heart, it’s at the heart of every family and has a prime place in our homes. It can bind us to the best bits of life.

But right now we are living an awful reality. The food we eat – because it often lacks the proper nutrients – is killing us! Whether you’re in Tanzania or Texas, getting access to nutritious food for yourself or your family has become a daily battle. We are starved of food education and, as a result, don’t know what’s good for us and what’s not anymore.

This year alone over 2 million people will die because they are obese, while over 2 million children will die from malnutrition. That is unacceptable, and something has to be done.

The ONE Campaign and my Food Revolution Day have a lot in common. First, we don’t stay quiet. We refuse to sit back and let things like this go on. We spread the word and get messages about good food education and food practices out there, both locally and globally.

In a few weeks the leaders of the world will get together at a food summit, so we need to form one voice – one very loud, very proud voice. This is a chance to make a difference guys. It’s time for world leaders to realise that what we are eating is killing us, and that they have the power to stop it. Food is at the top of my agenda, it’s at the top of yours, and it’s time it goes to the top of theirs.

This is message we are sending them: World Leaders, help 25 million children reach their full potential by making measurable commitments to reduce chronic malnutrition by 2016.

I’m not a doctor. I’m a chef. I don’t have expensive equipment or medicine. I just use information, education and my voice. So I need you to join me if we want to be heard.

Whether you are fighting poverty and hunger, or obesity and diet-related disease, we need to change the way we think about food. It’s time for a food revolution. We can save millions of lives.

Join me in asking our leaders to make nutrition a priority today.


Jamie Oliver is a chef, campaigner and ONE Member


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