Europe goes #Lifesaver

Last week was a busy one at ONE as we saw the launch of our new Lifesaver campaign – ONE staff and volunteers reached out to people in London, Paris and Berlin to ask for help to protect the vital EU aid budget. With the help of giant “jumbotrons”, people were portrayed as Lifesavers of the Century, and were asked to sign our EU budget petition.

Online we also launched our stunning digital Lifesaver site in three languages (http://www.one.org/lifesaverhttp://www.one.org/sauveteurhttp://www.one.org/wirsindlifesaver), converted our Facebook title pages into Lifesaver logos and broke the 100,000 signatures mark for our EU budget petition, asking European leaders to protect lifesaving EU aid.

We created a bit of a Twitter buzz around #lifesaver with members tweeting from our events, and influentials such as German actor Jan Josef Liefers tweeting about our campaign.

We launched our video called “European Aid: View from the street” in English, German and French, and have shown it amongst others at our very first public campaigns event in Brussels this week!

Last – but not least – all of the above has helped us advocate for a major breakthrough in the European Parliament this week, with Parliamentarians in the Budget Committee basically making the proposed levels of spending for EU external affairs – most of which is development assistance – a red line for them in the upcoming negotiations. In this tough climate, it’s essential to have a major institutional ally joining our fight!

There is no doubt that the action above will have an impact on the EU budget negotiations, as we’re making ourselves heard and remind European leaders of the promises they’ve made to the world’s poorest. With European leaders meeting in November to discuss the aid budget, we’ll keep up the pressure across Europe – €51 billion for the world’s poorest is worth the fight!

Please sign the petition online, and share with your friends on facebook and twitter – together we can make a difference.