{"id":161964,"date":"2021-08-25T16:06:18","date_gmt":"2021-08-25T16:06:18","guid":{"rendered":"https:\/\/www.one.org\/africa\/mythorvax-one-unicef-and-african-union-challenge-vaccine-misinformation-on-tiktok\/"},"modified":"2023-09-11T20:23:06","modified_gmt":"2023-09-11T20:23:06","slug":"myth-or-vax-one-africa-tiktok-challenge","status":"publish","type":"post","link":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/","title":{"rendered":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok"},"content":{"rendered":"

ONE, UNICEF, and the African Union have launched a new campaign on TikTok to counter false information about COVID-19 vaccines.<\/p>\n

As part of our ONE World campaign<\/a>, we have been calling for a global response plan to the pandemic, including global vaccine equity. In Africa, vaccine rollouts have been slow to start, with only 2% of Africa’s population fully vaccinated. Part of the issue is supply — wealthy countries are hoarding doses and not doing enough to ensure equitable access to vaccines<\/a>.<\/p>\n

But another major barrier is hesitancy and misinformation<\/a> about vaccines. The spread of misinformation<\/a> on the continent is on the rise due to social media, which can<\/a> “quickly go viral and disrupt vaccination campaigns.” Countering this misinformation and sharing the facts<\/a> about vaccines is crucial to ending the pandemic. Vaccine uptake is particularly low in sub-Saharan Africa. Of the 36 million doses administered in Africa, just 6 million doses were in sub-Saharan Africa as of the end of June 2021.<\/p>\n

Challenging vaccine hesitancy and misinformation<\/h3>\n

This is where our campaign comes in. #MythOrVax aims to dispel myths and combat inaccurate information, address ongoing fears and concerns, and raise awareness about the importance of COVID-19 vaccinations in Africa. It will feature some of the continent’s biggest music and entertainment acts, like Yemi Alade from Nigeria, SautiSol from Kenya, Maps from South Africa, and Pearl Thusi. Each challenge will feature a live stream on TikTok that pairs celebrities with health experts across the continent and the globe to combat vaccine misinformation.<\/p>\n

#MythOrVax kicks off with a TikTok<\/a> quiz to test your vaccine knowledge on 29 August, so make sure to follow us on TikTok to check out our filters in South Africa<\/a>, Nigeria<\/a>, and Kenya<\/a>, and keep up with us on Twitter<\/a>, Facebook<\/a>, and Instagram<\/a> for more!<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

ONE, UNICEF, and the African Union have launched a new campaign on TikTok to counter false information about COVID-19 vaccines. As part of our ONE World campaign, we have been calling for a global response plan to the pandemic, including global vaccine equity. In Africa, vaccine rollouts have been slow to start, with only 2% […]<\/p>\n","protected":false},"author":15,"featured_media":162559,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[49],"tags":[],"topic":[115],"contributor":[104],"one_content_audience":[],"one_content_type":[],"one_content_tone":[],"class_list":["post-161964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-one","topic-covid-19","contributor-olawale-makanjuola"],"acf":[],"yoast_head":"\n#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok - ONE.org Africa<\/title>\n<meta name=\"description\" content=\"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok\" \/>\n<meta property=\"og:description\" content=\"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\" \/>\n<meta property=\"og:site_name\" content=\"ONE.org Africa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ONEinAfrica\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-25T16:06:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-11T20:23:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.one.org\/oneorg\/wp-content\/uploads\/sites\/5\/2021\/08\/02105617\/MythorVax_FeaturedImage_1200x1200_en.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Arielle Witter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ONEinAfrica\" \/>\n<meta name=\"twitter:site\" content=\"@ONEinAfrica\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arielle Witter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\"},\"author\":{\"name\":\"Arielle Witter\",\"@id\":\"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e\"},\"headline\":\"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok\",\"datePublished\":\"2021-08-25T16:06:18+00:00\",\"dateModified\":\"2023-09-11T20:23:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\"},\"wordCount\":309,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png\",\"articleSection\":[\"ONE\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\",\"url\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\",\"name\":\"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok - ONE.org Africa\",\"isPartOf\":{\"@id\":\"https:\/\/www.one.org\/africa\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png\",\"datePublished\":\"2021-08-25T16:06:18+00:00\",\"dateModified\":\"2023-09-11T20:23:06+00:00\",\"author\":{\"@id\":\"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e\"},\"description\":\"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage\",\"url\":\"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png\",\"contentUrl\":\"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png\",\"width\":1200,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.one.org\/africa\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.one.org\/africa\/#website\",\"url\":\"https:\/\/www.one.org\/africa\/\",\"name\":\"ONE.org\",\"description\":\"Driving economic opportunities and healthy lives in Africa\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.one.org\/africa\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e\",\"name\":\"Arielle Witter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.one.org\/africa\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/df9cba6799e6c53692ab605bfab905df662b5458b6e645e2e270fcd6ff7f8a12?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/df9cba6799e6c53692ab605bfab905df662b5458b6e645e2e270fcd6ff7f8a12?s=96&d=mm&r=g\",\"caption\":\"Arielle Witter\"},\"url\":\"https:\/\/www.one.org\/africa\/stories\/author\/ariellewitter\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok - ONE.org Africa","description":"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/","og_locale":"en_US","og_type":"article","og_title":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok","og_description":"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.","og_url":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/","og_site_name":"ONE.org Africa","article_publisher":"https:\/\/www.facebook.com\/ONEinAfrica","article_published_time":"2021-08-25T16:06:18+00:00","article_modified_time":"2023-09-11T20:23:06+00:00","og_image":[{"width":1200,"height":1200,"url":"https:\/\/cdn.one.org\/oneorg\/wp-content\/uploads\/sites\/5\/2021\/08\/02105617\/MythorVax_FeaturedImage_1200x1200_en.png","type":"image\/png"}],"author":"Arielle Witter","twitter_card":"summary_large_image","twitter_creator":"@ONEinAfrica","twitter_site":"@ONEinAfrica","twitter_misc":{"Written by":"Arielle Witter","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#article","isPartOf":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/"},"author":{"name":"Arielle Witter","@id":"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e"},"headline":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok","datePublished":"2021-08-25T16:06:18+00:00","dateModified":"2023-09-11T20:23:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/"},"wordCount":309,"commentCount":0,"image":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage"},"thumbnailUrl":"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png","articleSection":["ONE"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/","url":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/","name":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok - ONE.org Africa","isPartOf":{"@id":"https:\/\/www.one.org\/africa\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage"},"image":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage"},"thumbnailUrl":"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png","datePublished":"2021-08-25T16:06:18+00:00","dateModified":"2023-09-11T20:23:06+00:00","author":{"@id":"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e"},"description":"Vaccine hesitancy is one of the barriers to widespread COVID-19 vaccination in Africa. Our new campaign challenges misinformation.","breadcrumb":{"@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#primaryimage","url":"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png","contentUrl":"https:\/\/www.one.org\/africa\/wp-content\/uploads\/sites\/5\/2021\/08\/MythorVax_FeaturedImage_1200x1200_en.png","width":1200,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/www.one.org\/africa\/stories\/myth-or-vax-one-africa-tiktok-challenge\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.one.org\/africa\/"},{"@type":"ListItem","position":2,"name":"#MythOrVax: ONE, UNICEF, and African Union challenge vaccine misinformation on TikTok"}]},{"@type":"WebSite","@id":"https:\/\/www.one.org\/africa\/#website","url":"https:\/\/www.one.org\/africa\/","name":"ONE.org","description":"Driving economic opportunities and healthy lives in Africa","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.one.org\/africa\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.one.org\/africa\/#\/schema\/person\/cf41347299d28335ed329bfdb6bd254e","name":"Arielle Witter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.one.org\/africa\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/df9cba6799e6c53692ab605bfab905df662b5458b6e645e2e270fcd6ff7f8a12?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/df9cba6799e6c53692ab605bfab905df662b5458b6e645e2e270fcd6ff7f8a12?s=96&d=mm&r=g","caption":"Arielle Witter"},"url":"https:\/\/www.one.org\/africa\/stories\/author\/ariellewitter\/"}]}},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"ONE.org Africa","distributor_original_site_url":"https:\/\/www.one.org\/africa","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/posts\/161964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/comments?post=161964"}],"version-history":[{"count":0,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/posts\/161964\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/media\/162559"}],"wp:attachment":[{"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/media?parent=161964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/categories?post=161964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/tags?post=161964"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/topic?post=161964"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/contributor?post=161964"},{"taxonomy":"one_content_audience","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/one_content_audience?post=161964"},{"taxonomy":"one_content_type","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/one_content_type?post=161964"},{"taxonomy":"one_content_tone","embeddable":true,"href":"https:\/\/www.one.org\/africa\/wp-json\/wp\/v2\/one_content_tone?post=161964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}