(RED)RUSH Games: A video game tournament to end HIV/AIDS

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What if our actions in the virtual world of video games had real-life consequences… like helping to end HIV/AIDS?

I know that sounds crazy, but this week, you can do just that by playing (RED)RUSH Games, a video game tournament that allows gamers to compete against each other and celebrities for prizes and prestige, and donate to the Global Fund to Fight AIDS, Tuberculosis and Malaria.

Here’s how it works:

1. Go to STiKsGAMING.com and join TEAM INSPI(RED) to stand with ONE
2. Choose to play on Xbox 360 or PlayStation 3
3. Game against opponents for the chance to play head-to-head with your favorite celebrities in EA SPORTS FIFA Soccer 12, EA SPORTS NHL 12, 2K Sports’ NBA2K12, KINECT Sports Season 2 and Forza Motorsport

After the game, each player reports wins and losses on the website, and their results count toward their team’s score. The winner’s donation, and that of their competitor, will help their team’s efforts to raise the highest donation to the Global Fund. And prizes include (RED) products, tickets to the MTV Movie Awards and the chance to take on celebrity gamers like Kate Upton, Michelle Rodriguez and Jorge Garcia.

You may not be a gamer (I know I certainly am not!) but you probably have a friend or family member that does. So send them this blog post by sharing it via Twitter, Facebook or e-mail and let the games begin!