ONE and (RED) launch the (2015)QUILT: A digital quilt to fight AIDS

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This year marks the 30th anniversary of the discovery of HIV/AIDS. But this World AIDS Day –- December 1st — we’re commemorating it as a call to action to help bring about the beginning of the end of AIDS… and it starts with you.

We’re proud to announce the launch of the (2015)QUILT, a groundbreaking digital tool that brings people from all over the world together to fight for a historic achievement –- the delivery of the first AIDS-free generation in more than 30 years. Watch our latest video and get started now:

It’s quick, easy, and fun to add your name to the digital quilt. And, you’re making a pledge with your panel, joining thousand of people from around the world who will call attention to fight for a bold plan to create an AIDS Free generation by 2015. Think of it as “creative advocacy.”

Once you’ve created your panel, you can download our Social Media Toolkit (or read it in the viewer below) and learn how you can help spread the word about your quilt panel. The toolkit will also link you to other resources that you’ll need to help in our campaign in the fight against AIDS.

The (2015)QUILT draws its inspiration from the internationally celebrated AIDS Memorial Quilt, which started in 1987 and contained more than 94,000 names and weighs 54 tons! The AIDS Memorial Quilt has been used to fight prejudice, to raise awareness and to transform apathy into advocacy and indifference into compassion. The (2015)QUILT will be a call to action to bring about the end of this deadly disease.

So get creative and get started now at 2015quilt.com and use your voice to pledge. Every generation is known for something. Let’s be the one to deliver an AIDS-Free Generation by 2015.