“Your Life is in Your Hands”
Share
In Zambia, a rainy season has raised fears of a cholera outbreak. To help prevent a cholera outbreak, UNICEF and its partners have launched a new advocacy campaign called “Your Life is in Your Hands.”
The key to the campaign’s effectiveness, according to UNICEF, is that it relies on peer-to-peer advocacy, meaning that children and young people become effective ambassadors in spreading the importance of good hygiene to their peers. The campaign is being rolled out “through town–hall meetings for school children, follow-up events in schools, radio public service announcements and a UNICEF cartoon character named SOPO.”
You can read more about “Your Life is in Your Hands” here.
- Previous Post #FollowFriday @ONECampaign
- Next Post Jessica Alba in Washington
 |
 |
 |
Featured Series
About the Blog
The ONE Blog is a daily log of the anti-poverty movement. The site is operated by ONE staff, with frequent contributions from volunteers, members and partner organizations.
The ONE Blog updates readers daily with the latest in global development news and analysis and what ONE members and our partners are doing around the world to influence world leaders in the fight against global poverty.
The content of each post and each comment represents the views of that author and does not necessarily reflect the views of ONE or ONE Action. ONE does not support or oppose any candidate for elected office, and any post expressing support or opposition for a candidate is not endorsed by ONE.
