Ben & Jerry’s is officially launching their new ONE flavor ice cream around the country! (We gave you a sneak peak back in February.)

What’s the delicious poverty-fighting flavor you ask? Cheesecake ice cream with chunks of brownie.

Tomorrow, you can expect to hear a bit more about it on the Ellen show- and today you can learn more at one.org/benjerry.

Also- last week ONE super volunteer Chris Cooper stumbled into a Ben & Jerry’s shop in Chicago and found the store and staff decked out in ONE gear and lit. Read his email below.

“I was in Chicago at the Navy Pier during our trip and we were walking through and I saw this guy in a ONE shirt. I asked him about it and he said he works for Ben & Jerry’s. Jennifer and I found the place and everyone was decked out in ONE shirts and bands. I looked at the glossy info card and there was my picture on it! They were surprised, a little impressed, and Jennifer got a picture of us together. They said they didn’t know much about ONE but that they were definitely going to check out the web site. The manger had people waiting in line so they could get that picture. It was pretty cool.”

This entry was posted on Monday, April 7th, 2008 at 3:09 pm and is filed under Ben & Jerry's, Chicago, Illinois. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.